Lunchbox in the 60s

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Lunchbox in the 60s


Television matures as the country is thrust into political conflict. Lunchboxes keep pace, reflecting the rise of Saturday morning TV and contemporary social values. The Westerns die out, making room for high-tech spy shows and science-fiction series in prime time. The Space Age makes the universe more tangible and by the end of the decade a man walks on the moon. Aladdin, King Seeley and Ohio Art help the nation’s children safely carry lunch to school, with Aladdin and Seeley splitting most of the licensed product character boxes between them. From The Jestsons to Star Trek to The Man From U.N.C.L.E. to astronauts and campus queens, lunchboxes increase in popularity and sophistication of design.

A

Airline (National)
Aladdin Cable Car
Archies
Astronauts
Atom Ant/Secret Squirrel
Auto RaceB

Banana Splits
Batman and Robin
Battle Kit
Beany and Cecil
The Beatles
Beverly Hillbillies
Blondie
Bonanza (1965)
Bond XX w/Secret Agent
Boy on Rocket
Bozo
Bread Box
Bullwinkle and RockyC

Campus Queen
Captain Astro
Casper the Friendly Ghost
Chitty Chitty Bang Bang
Corsage

D

Daniel Boone
Dick Tracy
Disneyland (Monorail)
Doctor Dolittle
Dudley Do-Right

F

Family Affair
Fess Parker
Fireball XL-5
Flintstones and Dino
Flippper
The Flying Nun

G

G.I. Joe (1967)
Gentle Ben
Get Smart
Gomer Pyle
Green Hornet

H

Hogan’s Heroes
Huckleberry Hound and His Friends

J

James Bond 007
Jetsons
Julia
Jungle Book

K

Kellogg’s Breakfast

L

Land of the Giants
Laugh-In

M

The Man From U.N.C.L.E.

P

Peter Pan
Pets and Pals
Porky’s Lunch Wagon

R

The Rat Patrol
Roy Rogers Saddlebag

S

Satellite
School Days
Secret Agent
Shari Lewis and Friends
Skipper
Soda
Soupy Sales
Star Trek
Supercar
Superman (1967)

T

Tarzan
Tinkerbell
Traveler Blue
Treasure Chest

U

U.S. Mail

V

Voyage to the Bottom of the Sea
VW Bus

W

Wagon Train
The Wild Wild West
Winnie the Pooh
Wrangler

Y

Yellow Submarine
Yogi Bear

Z

Zorro (1966)

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3 thoughts on “Lunchbox in the 60s

  1. Hello

    Does anyone remember the lolly called Blackcurrant Rhyme not sure who made it I think probably lyons maid ?

    I have searched the internet for images etc and have found nothing, would have been 1960;s 1970;s

    Thanks

    Jane

    • Hi Jane We’ve had a look for your 60’s memory through are archive and we cant find anything with that name
      Hopefully some one else on Skooldays will recall your ice-lolly
      Thanks for the memory

    • Jane,

      While I don’t remember these (and I didn’t grow up in Britain) I did just spot a fantastic ad for Blackcurrant Rhyme right next to one for another lolly called Cider Gold in an episode of the old series Thriller “File it Under Fear” from 1973, about 4 minutes in. The ad was so distinctive I googled it and found your question!

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